So I went viral

£0 media spend. 3M+ views.
13,000 followers in a month.
Now at 22.6k — and even getting brand deals😲

I’ve worked on social-first campaigns, made (carefully engineered) TikToks for brands that racked up millions of views, and partnered with influencers who cost £££ to “boost engagement”.

Then I thought… wait, can I go viral?

So I ran a little experiment — on my brand-new finsta.
I knew my audience. Made silly reels about fun bits of my life.
Wrote the stories. VO them. Edited on the tube.

And then… I (or should I say, my neighbour’s cat and my ex’s wedding) went viral.

Turns out, being your own brief is way more fun.

I’d love to keep my “famous” internet life separate from my professional life — so I’ll keep the account a secret for now.

Once we’re friends, I’ll tell you. 😉