Every Tank Does Some Good
Inver Energy Brand Ad
Inver is an Independent Irish supplier of fuel & energy. Their old ad looks like this image on the left. A little cold isn't it?
I transformed the ad completely by collaborating with an amazing 3D designer.
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3D Designer: Nuria Madrid
The clients wanted a brand ad to communicate with the costumers that “Every tank does some good: for your car, for your pocket, for your community". The community is the important bit as every time you make a purchase at an Inver station, they make a donation to three educational initiatives to inspire the children in the community.
An animated little world that shows that Inver really integrated into the community and visually illustrated that “Every tank does some good” with typography. The colour choices is very on brand and the whole piece also subtly shows the brand everywhere.
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